Nike launched a new ad for Nike Women that is almost identical to an ad used in 2005. The only difference between the new and the old ad is that Nike used a different BUTT! Yes you read that right. While the text remains the same, they are offering a different type of view of a girl’s behind.
“MY BUTT is Big and round like the letter C and ten thousand lunges has made it rounder.”
Is the time right for Nike’s “My Butt is Big” campaign considering most guys new found appreciation for big butts? Was Sir Mix-a-Lot really on to something way back in the day? What guy wouldn’t like a big butt… especially the one featured in this ad?
Unplugged via Jocks and Stiletto Jill
UPDATE: Big Butt Nike Ad a Big Fake / Causes Debate