Buckle up, and take a ride in Nissan’s new NISMO line. Yes, you read that right – the NISMO! After the brand’s motorsport specialists racked up decades of racing experience, Nissan revealed the latest NISMO creations at the Los Angeles Auto Show. Here they announced the North American debut of the 2015 Nissan GT-R NISMO, 2014 Nissan JUKE NISMO RS and Nissan Sentra NISMO concept.

NISMO, both its vision and name, were derived from Nissan Motorsports, bringing together some interesting ideas and creatively blended concepts.

“NISMO is the ‘Ultimate Essence’ of Nissan’s ‘Innovation and Excitement’ as a performance and personalization brand, said Pierre Loing, Nissan Vice President of Product Planning. “With its highly credible motorsport heritage and passionate attitude in pursuing victories and continuous performance improvement, the NISMO name is not to be taken lightly.”

GT-R NISMO

Boasting 600 horsepower and a 3.8-liter V6 engine, the GT-R NISMO is a race-inspired version of Nissan’s legendary GT-R. It features an aero package, exclusive styling, and numerous motorsports-inspired technologies to enhance the car’s performance through optimized aerodynamics, suspension, and powertrain. Considered one of the most powerful GT-R’s ever, it’s a “factory tuned” enhanced supercar. The Nissan GT-R NISMO will be available in Japan in late February 2014; U.S. and Europe can get behind the driver seat later in 2014.

VIDEO: NISSAN GT-R NISMO Development Story

JUKE NISMO RS

The 2014 JUKE NISMO RS combines a racing-inspired exterior and interior with a unique and advanced engine. Giving you much more than its predecessor, the JUKE NISMO RS starts with racing-inspired aerodynamics, plus a race-style driver-machine interface, racing-style seats, gauges, shifter and a steering wheel that’s capped off by an agile handling system. As king of the JUKE line, expect more power, improved acceleration, exclusive handling, and a sportier driving feel with the JUKE NISMO RS.

Sentra NISMO Concept

The Nissan Sentra NISMO Concept is a teaser for the future expansion of the nameplate’s performance line. More sophisticated than previous models, the Sentra NISMO Concept borrows technology from the new JUKE NISMO RS. The Sentra NISMO Concept interior features an array of NISMO-inspired upgrades including a NISMO-tuned engine, which produces an estimated 240+ horsepower.

VIDEO: Nissan LAIAS 2013 Press Conference

NISMO offers an array of high performance vehicles to a wide range of customers for street use. For more information and photos from around the Nissan performance, you can visit www.flipboard.com/profile/Nismocars for the full Nissan performance story.

Tags Cars GT-R NISMO JUKE NISMO RS NISMO Nissan Nissan JUKE Nissan Sentra NISMO Concept