As little boys, what was it that made you blush and feel most proud? Maybe when Mom or Grandma praised you for a job well done or when you got cleaned up and they gushed on how cute you were? How “svelte” you were, perhaps? If you still cherish those moments, we think you’ll not only enjoy the Svelte Men Barbershop and Men’s Grooming Essentials products, but you’ll appreciate the story and mission behind them as much as we do.

Svelte Men is the creation of Master Barbers who have a passion to satisfy gentlemen. They want you to look your best, have great products to help you get there…and behind it all, a pledge and goal to stay socially aware in enhancing the lives of children and families around the world.

Co-founder Dan Broadly’s grandmother, Jean, introduced him to Heifer International (heifer.org, ending hunger and poverty through livestock, learning and sharing) at an early age. Her influence in pledging donations in his name as a child, as well as her financial gift in passing, helped him bring his entrepreneurial dreams to life in Svelte Men and left a lasting impression. Every purchase provides a contribution to support a worthy cause in her honor.

Svelte Men produces products for the beard, the shave and the skin. There are many to choose from, but we picked a few highlights here:

Exfoliating Face Scrub

If you don’t already exfoliate, it’s time to start. You really don’t know what you’re missing. Exfoliating gets rid of the dead skin cells that daily cleansing doesn’t–reducing the look of fine lines and wrinkles, preventing breakout and ingrown hair, and prepping your skin for a superior shave or simple moisturizing. With coconut oil, aloe vera oil and pumice for mild exfoliating with being too abrasive. Believe us, you won’t believe how good your skin feels after a soothing and beneficial scrub.

Beard Oil

If you love a strong beard but don’t want to look like you live in the woods, the key ingredients of the beard oil will tame the mightiest of facial hair. Arian Oil, Jojoba Oil and Avocado Oil hydrate, moisturize and nourish your skin…again, without clogging your pores. Simply massage in 3-5 drops a day for a beautiful beard.

3-in-1 Beard

Get your shaving cream, after shave and conditioner all in one product. Derived from a vitamin E moisturizer, this 3-in-1 serum gives superior glide by raising hairs for shaving, but it also restores your skins’ moisture balance so it’s perfect for post-shave or as your stand alone moisturizer. The Ginseng is anti-inflammatory and anti-aging, while chamomile conditions and brightens your skin, an vitamin E reduces free radicals and moisturizes…now that’s a threesome we can stand behind.

Beard Softener

A soft but strong beard is the only way to go. You don’t like a coarse, itchy beard and believe us, guys, nor do those of us getting close to you. With Shea butter, Aloe Barbedenisis leaf juice and Sunflower Oil, the Deluxe Beard Softener will moisturize, heal dry and damaged hair & skin, and do it without clogging your pores, plus you can choose between a pleasant fragrance of Barbershop or Almond.

Shave Cream

Mom and Grandma liked to gush, but Grandpa knew the secrets…with Grandpa’s Shave Cream, enjoy the comforts of a traditional moisturizing shave cream. The ingredients might be a bit fancier these days — carrot seed extract, Kaolin clay, hemp seed and coconut oil — but these superior moisturizing properties provide the same “Ohhh, that’s good” that Grandpa used to get at his barbershop.

Visit SvelteMen.com for more products, detailed ingredients information, as well as some helpful how-to tips and an informative and entertaining blog. These guys take their business and mission seriously, but they’re not too serious to have fun while doing it. Boyish moments will surely Live on, but now it’s time to be Svelte Men: Look as handsome as your Mom always said you were.

*If you happen to live in the Hollywood Hills or Manhattan Beach areas, visit one of their two Barbershops to experience them firsthand. Browse the services menu, book an appointment online, and shop for some of their cool products.

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