Cinco de Mayo is one of those holidays that no one really knows why they celebrate it. If you are like most men you probably don’t care. Cinco de Mayo is like the Independence Day of Beer; it’s a day where you don’t need an excuse to drink as much of it as you want.
This year, Cinco de Mayo falls on a Sunday and the Most Interesting Man in the World has decided a celebration of this magnitude deserves not one, not two, but three days. Dos Equis and the Most Interesting Man in the World are kicking things off on what has been dubbed “Dos de Mayo,” Thursday, May 2nd. To host the official Dos de Mayo bash in Los Angeles, Dos Equis has partnered with Maxim® in what is sure to be the best Cinco de Mayo celebration in the world. If hanging out with Maxim Girls, Hollywood folks, and drinking beer sounds like a supreme Dos de Mayo, make sure to check out Maxim.com/DosdeMayo to enter for a chance to win an all-expense paid trip for two to the party. Don’t forget you must be 21 and over to join in on the celebration.
“I don’t always drink beer, but when I do, I prefer Dos Equis…Stay thirsty my friends.” ~ Most Interesting Man in the World
More than 36,000 “Most Interesting Man” cardboard standees will be shipped nationwide and 900 will be stolen the week of Dos de Mayo. The Cinco holiday makes May the biggest selling month of the year for Dos Equis, but their main goal is to save fans everywhere from a Sunday “Dinco De Lemma” with a May 2nd Kickoff. Are you interested?
Follow #DosdeMayo on Twitter and Instagram to find out how the Most Interesting Man in the World will celebrate Cinco de Mayo. To connect with people celebrating nationwide, make sure to post photos and updates using hashtag #DosdeMayo on Facebook, Twitter and Instagram. For the most up to date information on Dos de Mayo or Dos Equis overall, visit DosdeMayo.com or Facebook.com/DosEquis.